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E-commerce (electronic commerce) is the activity of electronically buying or selling of products on online services or over the Internet. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. E-commerce is in turn driven by the technological advances of the semiconductor industry, and is the largest sector of the electronics industry.
An Ecommerce website builder is a program that lets you build, customize, and run an online store. A complete Ecommerce solution and the best Ecommerce sites will come with the tools to walk you through the entire process: hosting, design, pricing and payment options, marketing tools and reports.
Why you have to build An Ecommerce website?
1. Increased Customer Reach
An online store puts your products or services right in the palms of clients hands on their phone or tablet, no matter where in the world they are located .Whenever someone needs something you sell, all they need to do is whip out their smartphone or tablet, browse through your store, and click to purchase. Your online store will provides a new channel through which you can reach an even bigger audience of potential customers. Whether your business has been operational for some time or you are a new startup, there are always new customers out there for you to serve.
2. No Time Restrictions
Have you ever heard the expression “Make money while you sleep”? An ecommerce website is open 24/7, meaning there are no restrictions on when people can shop for and purchase your products, whether it is the middle of the day or the middle of the night.How nice would it be to wake up in the morning with money in your inbox?
3. Low Start Up and Running Costs
Once you’re up and running, many of the marketing and customer relationship functions can be automated. This entire sales cycle for the new business will pass through pre-defined steps. A customer can purchase products and have their getting paid for and processed immediately, be added to lists for follow up communications, and be presented with custom offers that are customized to their interests.
4. Run Your Business from Anywhere
An online store gives you another unique advantage over most brick-and-mortar businesses; you can run it from any location in the world.
As long as you have access the internet, your email, and maybe phone service, you can administer your store from wherever you are: be that in your office, at Starbucks, or on the beach.
5. Measurement, reporting, and responding to opportunities
With an online store, you have a wealth of information about visitors to your shop: what they’re buying, what they’re not buying, what they are looking at, and more.You’re able to diversify the most successful products and develop them into a broader range of offerings – much in the same way that Amazon and other top online retailers have done.With the right reporting tools attached to your website you can viewing the information on a weekly, daily, or even hourly basis, allowing you to constantly optimize your product and pricing offering for increased sales.